BuzzReviews: Helping Businesses See Themselves Before Customers Speak Publicly

FOR IMMEDIATE RELEASE
October 2025

It's Buzzing Introduces BuzzReviews — A Private, Ongoing Customer Scorecard for Smarter Growth

Many businesses don't learn how customers truly feel until it's too late.

Feedback often surfaces through tense conversations, staff misunderstandings, or public online reviews — moments that leave business owners reacting instead of improving. For small and growing businesses especially, there is rarely a structured way to understand customer sentiment early enough to make meaningful changes.

That's why It's Buzzing created BuzzReviews.

BuzzReviews gives businesses a way to continuously measure how they're doing with their customers — privately, constructively, and consistently. Instead of discovering issues through public criticism, businesses can gather real feedback earlier, identify patterns, and understand where improvements are needed while there is still time to act.

The platform functions as an internal customer scorecard, helping businesses:

• Understand how customers truly experience their service
• Identify strengths and blind spots across teams or touchpoints
• Address issues before they escalate into negative public reviews
• Build a more customer-focused culture over time

BuzzReviews was designed around a belief in a full-circle approach to growth: when businesses listen, improve, and respond to their customers, satisfaction increases — and satisfied customers naturally lead to stronger referrals.

"Our goal is to give business owners insight before frustration becomes public," said Kori White, founder of It's Buzzing. "The more a business can understand and serve its current customers, the stronger their reputation and referral engine becomes."

BuzzReviews is now available as part of the It's Buzzing growth platform, supporting businesses that want to improve from the inside out.